Monday, April 28, 2008

Bespoke Business Photography - What Is The Point?

There are many masters of image in business. Companies who are attractive to customers and non-customers alike. Those that have a brand and style that just stays in peoples minds. An image may look OK to you - but the image shouldn't be chosen for you - It should be chosen for your target audience and how you want them to see your business. We all know the impact of a bad photograph in business, but we rarely notice the value of a good photograph - and to be honest... That is the point.

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